Introducing Alex Jarvis Physiques.
Client: Alex Jarvis Physiques
Sector: Fitness
Project Overview
Alex Jarvis Physiques was growing fast through social media, but didn’t yet have a website that supported the business properly. Relying mainly on Instagram made it harder to explain services clearly and convert interest into enquiries.
The website needed to give the business a professional home online, showcase Alex’s coaching style and results, and make it easy for potential clients to take the next step and get in touch with Alex.
My Approach
The design was built to match Alex’s brand and logo, using darker tones, bold typography, and strong imagery to reflect a results-driven coaching style. The layout was kept clean and structured, guiding visitors from the introduction through to services and contact as easily as possible.
Clear calls to action were used throughout to support enquiries, while keeping the experience straightforward and easy to follow.
The site was also built with local search visibility in mind, helping Alex appear for fitness-related searches across Coalville and the surrounding areas, which worked perfectly with the in-person training plans that Alex also offers to his clients.
The result is a website that feels professional, focused, and personal, giving the business a solid platform to grow beyond social media.